Rarely does a human being come along that changes a profession, industry or game the way that Michael Jordan did. The man invented the shoe deal, he is the reason you drink Gatorade and if you don’t own Michael Jordan To The Max you really can’t consider yourself a basketball fan. So here is my favorite YouTube video of the weekend that was a YouTube tribute to MJ.

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With plenty of respect to Jason Schuller who designed the theme upon which this blog is built – and is amazing both as a designer and in the support realm – I will come right out and tell you that I am a WooThemes fan and you should be too. I work in the software industry and have been involved with my share of start up companies so it is not without some experience that I say these guys know what they’re doing. From collaborating with top notch designers (many of whom I’m sure they have never met in person) to outstanding customer support, the company is one that is certainly an example of a Web 2.0 mover and shaker.  Of course it’s not just a feel good story here, I do have some questions on how the brand is being built, so read on. Continue Reading…

Public relations is a funny business, many times you are trying to get people to pay attention to a press release or event you are holding and the job is really about creating a buzz. Other times public relations becomes more about either quelling some bad publicity or having the foresight to recognize an opportunity for good press. It’s not always so easy to spot the great public relations efforts (though a company like Zappos does pretty well) but it is certainly easy to spot when your public relations team has failed and even more easy if that failure is on a global stage. In particular I am talking about the utter failure of the corporate PR team at the Marriott Hotel Chain to react to a groundswell of poor press, tweets and blogs after staff at the Times Square location did not recognize that kicking the new fan favorite of the US Open out of their hotel would be a boneheaded move…Allow me to elaborate. Continue Reading…